Editorial: TV / Facebook / Twitter / YouTube / Instagram / News / Discord /Telegram Although gamers love Microsoft for what it has done for gaming with Xbox, the reality is that the technology company is much more. It is a company that invests in different aspects of technology to continue growing and increasing its influence in the world. As proof we have that it has now been announced that Netflix has chosen it as its partner for one of its most important projects: a new cheaper plan. As we told you a couple of months ago, Netflix is losing a lot of subscribers and expects to lose more despite the success of productions like Stranger Things. The company wants to stop that and one of the ways it plans to do that is by offering a new plan which will be cheaper for the consumer.
In case you missed it: Millions of people share their Netflix account and the company wants to stop that Now, what Netflix wants is to win users, not lose money. This is why he looked for a way to subsidize the lowest cost plan and the answer lies in running ads for subscribers of this cheapest plan. Unfortunately, the company lacks everything necessary to make this possible, so it sought an ally. After some time and talks with companies like Roku, Netflix made the decision to ally with Microsoft to be its sales and commercial technology partner. Thus, both companies will work together so that the streaming service presents ads in its new cheaper plan. “It’s just the beginning and there’s still a lot of work to be done,” said Greg Peters, Netflix’s chief operating officer. “But our long-term goal is clear: more choice for consumers and better brand choice for advertisers than traditional TV. We are excited to work with Microsoft as we bring this new service to life.”
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Microsoft is committed to user privacy
Whenever a service reveals that it will have ads, there is a significant concern for the privacy of its users. Remember that many pages and services collect your data to offer it to advertisers and thus reach you with ads that you are more likely to click on. What many will be happy to know is that Microsoft ensures that it will protect its customers’ information. So it remains to be seen how they do it. “Today’s announcement also supports Microsoft’s approach to privacy, which is built on protecting consumer information,” said Mikhall Parakhin, president of web experiences at Microsoft.
Find out: Netflix will make a real Squid Game; It will be a reality show with $4.56 million in prizes. It is worth mentioning that this Microsoft ad system will not only be present on Netflix. What happens is that the company also has plans to implement it in free-to-play games in order to offer another means of monetization to developers. What do you think about this new? Do you think Netflix and Microsoft make a good alliance? Tell us in the comments. Follow this link to see more news related to Netflix.
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