Sat. Mar 2nd, 2024


First it was the software, then the platforms, later the infrastructures… Since, in 2010, companies began to bet on Software-as-a-Service (SaaS), the subscription payment model has been installed in each more and more areas of company departments, fed up with the problems presented by traditional on-premise models. The latest model to join this trend of XaaS (or everything as a service) has been that of devices. This formula, called DaaS, is gradually gaining ground in business strategies, as it provides a complete solution that includes access to the latest devices and accessories, as well as various tools. The organizations that bet on this type of service only need to sign a very simple contract, in which the hardware that is going to be served, the renewal time of that equipment, as well as the applications and solutions that fit into it are specified. . In exchange, the company only has to worry about paying a constant fee, which also frees it from the problems of scalability, flexibility or extra expenses in case one of the devices needs to be taken in for repair. One of the great advantages of the DaaS model, which is attracting the attention of companies, is that, thanks to it, they have access to an integrated offer that includes state-of-the-art technological devices, software and services, as well as instant technical assistance. . Thanks to this, organizations have the best technology, fully updated and with reinforced security, in exchange for predictable and constant monthly costs.

The value of the cloud

It is the cloud that has led to the triumph of the As-a-Service model that now extends to the world of the device. Also, as explained Óscar Visuña, Sales Commercial Head of Acer Iberia, the changing reality in which we are currently immersed, and in which hybrid work seems to be imposing itself within companies. In this environment, CIOs have found that DaaS solutions They provide different benefits, such as having much faster device updates that allow the creation of new business opportunities, as well as being able to create a more flexible, scalable and simplified IT infrastructure. The DaaS model is shown as a perfect solution for organizations. Thanks to it, employees have the full set of tools they need to carry out their tasks, whether they are in the office or at home. This produces an increase in the motivation of the employees and improves the working conditions of all of them, favoring the reconciliation of personal and work life. The key to the success of this subscription model, as stated by Daniele Esposito, Head of Chrome Commercial and Education Channel Sales in German-speaking countries (DACH), Italy and Spain, at Google, is that “IT managers have to rethink their systems to build an architecture based on the motto “Customer First”, and apply it to its own structure. It’s important for your teams to architect for long-term growth, rather than short-term profit. By making the right decisions, the IT team will not act as a bottleneck for the company’s business strategy”.

The DaaS model is shown as a perfect solution for organizations

A vision also shared by Anaïs Nicolas, Alliance Director, EMEA, from Zuora, one of the pioneer companies in the implementation of As-a-Service models, as she believes that “the biggest obstacle for companies when committing to a model subscription is not financial, but psychological. It is about acquiring the ability to anticipate, evaluate, design and implement change. Traditional, transaction-based business models must be transformed into relationship-based ones that create long-term customer loyalty and deliver sustainable and predictable revenue growth.” In addition, Device-as-a-Service breaks the traditional relationship that organizations had with their technology provider or with a specific manufacturer, which was reduced to the unique moment in which a product was purchased. With the DaaS model, the contact between the service provider and the client becomes much closer, in such a way that the provider can know first-hand what the needs of that company are. In other words, the DaaS model places the customer and his needs at the center of the provider’s strategy, when with the traditional model it was reduced to a mere equipment purchase-sale relationship.

Cost reduction, flexibility and productivity

Aware of the importance of the pay-per-use model among companies, Acer has been working for some time on a DaaS model according to the needs of companies. As a result, it currently has one of the best offers on the market, which covers all types of companies, from SMEs to large organizations. The ecosystem is accompanied by the agreements that the company has with specialist partners such as Google, Zuora or BNP Paribas, which provide the platform, financing or specific software tools that each client needs. In short, Acer offers the entire DaaS ecosystem so that companies can have flexibility and scalability that the traditional model does not have. Simplicity is the pillar on which Acer’s proposal is based, where the client can decide the platform with which he wants to work and which services that make up the offer are the ones that really interest him. Likewise, the company allows the client to decide if he wants to make payments monthly or quarterly and, of course, he is the one who chooses how often he needs to renew the hardware. In fact, the user can change the conditions under which the different technologies are served at the time he prefers. Of course the great advantage of Acer DaaS is that companies do not have to make any investment in purchasing equipment or solutions. By billing monthly or quarterly, the customer knows what he has to pay, without any surcharge or extra cost. And it is that, as Carlos Puñal, Head of Sales at Technology Solutions at BNP Paribas, assures, thanks to the DaaS model, “financial directors are now free to use innovative acquisition strategies that do not make the company’s accounts suffer too much, and free up essential capital for long-term growth strategies. For their part, IT departments have comprehensive and cost-effective solutions to manage their entire infrastructure through monthly or quarterly subscription solutions. These models offer a totally new and financially attractive way of providing and accessing both products and services, driven by the need for companies to find new ways to increase efficiency and reduce costs, especially after the pandemic shakes the very roots of business.” The Acer’s DaaS proposal allows employees to select the devices they need, knowing that they will be able to work with them in a very short time from the request. In addition, Acer DaaS offers customers technical support and dedicated service teams that address any issues the customer may have with their equipment. It also incorporates a security guarantee to protect businesses from a cyber attack including, but not limited to, enhanced endpoint protection and simplified device management. In conclusion, the device model offered by Acer allows you to eliminate all the problems associated with its traditional alternatives; it benefits companies in their cost reduction, since you only pay for what is used; allows organizations to focus on what is really important to their business; It provides flexibility and improves employee productivity in today’s hybrid work environment. All this, thanks to Acer’s experience and the agreements it has signed with major partners to adapt to customer needs.

By Alvaro Rivers

Award-winning student. Incurable social media fanatic. Music scholar. Beer maven. Writer.